Makeup

Eyebrows are considered to be our most important facial feature, after all a well maintained eyebrow can enhance our look in many ways! Our brows help to shape the face, accentuate our eyes, and communicate our emotions.

For all of the blushing brides amongst us, we’re giving you the ultimate guide on how to apply blush for your wedding day. From choosing the perfect shade of blush to mastering the right application, we are shining the spotlight on our blush products so you can create healthy rosy cheeks and give your whole face an instant glow.

When it comes to wedding day makeup, we like to keep it effortless and simple, letting your natural beauty shine through. Complete with natural eye makeup and a flawless finish, this natural bridal makeup look will have you glowing on your wedding day.

To help you get the healthiest skin possible, we’ve pulled together the ultimate wedding skincare routine that’s easy to follow in the lead up to your wedding day. It will help tackle a whole range of skincare concerns using only the best in natural and organic skincare.

Different skin types will thrive with different types of primers: mattifying, illuminating, or hydrating, there’s a makeup primer to help you achieve the makeup of your dreams! To help you decide on the best one for you, we wrote this easy guide to help you choose the best primer for your skin.

We’ve pulled together 5 easy tips on how to hydrate dry lips and keep them soft all year round, including the best organic lip products to use and dry lip treatments you can easily do at home.

Once you find beauty products that give your skin the love and care it deserves, you really only need a few products to make your skin glow.

At INIKA, we’re all about embracing the signs of ageing. After all, beauty is ageless. To help you feel beautiful at any age, we gathered our best makeup tips for mature skin.

Is your skin benefiting from your makeup? If not, it’s time to change it up! Find out why you should choose makeup with skincare benefits with INIKA.

Getting ready for date night? Achieve the perfect eye makeup look with our step-by-step guide, using our 100% natural and certified organic makeup.

Are you ready to switch to natural beauty products? INIKA explains why mineral makeup is best for your skin and shares 7 benefits of mineral foundation.

Discover the differences between our Mascaras to help you choose your perfect match.